Framing the Dialogue

Posts Tagged ‘filegate’

Rule 13

One of the most quoted “rules” in Saul Alinsky’s Rules For Radicals book is Rule 13.  This rule is under the tactics section of the book and that is a better way to think of this.  In this tactic, you are taught to select a specific target, a person.  Government bodies (i.e. Congress, etc.) or buildings (i.e. Washington, city hall, etc.) allow blame to be shifted too easily. 

“Pick the target, freeze it, personalize it, and polarize it.”